I assume the majority of my
audience is familiar with the premier social networking site Facebook. If not
you should really get out from under that rock, it’s filthy down there and
you’ll catch a cold. What my dear readers may be less familiar with is the
fabulous debacle that has been the IOP (initial public offering) launch of
Facebook as a publicly traded company.
As of May
29th, a mere 11 days after the IOP, the price of FB stock has dropped 24%.
On May 29th specifically there was such a sudden drop in the price
that special SEC rules had to be instituted to prevent further drops from
predatory short selling. Furthermore, several
lawsuits have been filed against FB alleging insider trading. One of the
lawsuits claims that FB and its underwriter, Morgan Stanley, failed to properly
share negative forecasts with investors prior to the IPO. Since FB profits are
down there is probably something to the lawsuit.
While FB misfortunes in the stock
market are bad for Mr. Zuckerberg, I love every minute of it. Mostly it’s
because I loathe Zuckerberg and think he’s a git, but I have more logical
reasons as well.
I would like to draw your memory
to the late 90’s and the Dot-Com boom and bust. It was that fun time when
everyone thought it was a great idea to invest all their money into companies
that didn’t do anything but were on the internet so it all made sense…somehow.
Eventually this model imploded in a spectacular fashion and the same thing is
happening to FB albeit in a less spectacular fashion.
FB doesn’t really make or produce
anything, instead it gets money through two primary methods: First, it gathers
and sells consumer data to advertisers. Anything and everything you’ve ever
written or listed on FB has already been sold to some ad man pretending he’s
Don Draper. Second, FB gets money when users click those annoying links on the
side of the browser and buy something (ads which most of us ignore).
What FB lacks in substance it
makes up for it hype, or as least it did. For the last year the rumors of FB
going public have been lurking all over the internet, but when it actually
happened it was a whole lot of Meh.
While I may not have the most stalwart faith in the corrective power of the
market, I think this is a case of it working wonderfully.
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